167 - EXCLUSIVE: 2018 Kentucky Bourbon Hall of Fame featuring Freddie Johnson, Matt Shattock, Pearse Lyons, and Max Shapira

BP EXCLUSIVE! Get the inside experience of the 2018 Kentucky Bourbon Hall of Fame. Hear from icons in the whiskey industry as they stroll down the red carpet and listen to the heart warming speeches delivered by inductees from Freddie Johnson of Buffalo Trace, Matt Shattock, CEO of Beam Suntory, and Max Shapira, CEO of Heaven Hill. The first time ever this event is being made available to the public.

Show Notes:

This week’s Above the Char has Fred Minnick discussing friendships and choosing that right bottle to celebrate
The show starts off interviewing Fred Noe, Freddie Noe, and Matt Shattock of Jim Beam on the red carpet
Transitions to the ceremony where Eric Gregory, President of the KDA, introduces everyone
Louisville Mayor, Greg Fisher, gives an introduction of Matt Shattock
Matt’s speech is delivered unedited
We transition back out to the red carpet to interview Freddie Johnson
The ceremony then kicks off with Eric Gregory talking about Freddie’s history
A.J. Hochhalter, Film Producer of NEAT, introduces Freddie
Freddie delivers his speech and talks about his dad and family – completely unedited
The red carpet is alive once again talking to Mark Coffman, Master Distiller at Town Branch
The ceremony resumes with Eric Gregory giving a history of Dr. Pearse Lyons of Alltech
A short story from Jerry Summers, HOF 2017 inductee, about Pearse Lyons
The final red carpet appearance features Andy Shapira talking about his father Max, as well as Larry Kass with a brief history of Rittenhouse 21-25 year single barrels
The ceremony begins the wrap up with Eric Gregory giving Max Shapira’s resume
Donn Lux, Chairman and President of Luxco, shares some funny stories of Max’s attention to the bottom line
Max Shapira talks about his family, the history of Heaven Hill, and that growth will continue
Listen to all of our Buffalo Trace, Heaven Hill, Town Branch, and Beam podcasts