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Al Young, Brand Ambassador of Four Roses, talks about the rich history of the brand and his story

Show Notes:

• What’s your story of how you got into the bourbon industry?
• What are some of your daily or weekly duties as a “Brand Ambassador”?
• Tell everyone about Four Roses: The Return of a Whiskey Legend
• What was the book writing process like? How long?
• Who was Paul Jones Jr and how did the name “Four Roses” come about?
• Where was Four Roses during prohibition?
• What role did Seagram’s play in Four Roses?
• What are your favorite vintage advertising pieces?