It’s This Week in Bourbon for February 21st, 2025. Pursuit launches its DTS program P.Club, Jason Callori launches Drum Key Spirits, and Evan Williams will release a Kentucky Derby Festival Single Barrel.

Show Notes:

• Pursuit Spirits launches P.Club, a customizable whiskey subscription with exclusive releases
• Frey Ranch partners with the University of Kentucky’s Estate Whiskey Alliance for sustainability
• Barrel King collaborates with Mash & Drum’s Jason Callori to launch Drum Key Spirits
• Brother’s Bond Bourbon secures $7.5M in funding to expand in the U.S. and international markets
• Trump and Modi agree to lower India’s tariffs on Bourbon from 150% to 100%
• Yellowstone Bourbon surpasses $1M in donations to National Parks Conservation Association
• Pappy Van Winkle barrel auction skyrockets to $3.1M before bidding restrictions imposed
• Evan Williams releases 2025 Kentucky Derby Festival bottle with commemorative Pegasus Pin
• Frey Ranch debuts 100% Barley Whiskey as part of its Single Grain Series at 110 proof
• A. Smith Bowman Cask Strength Bourbon returns at 139.7 proof, available via lottery
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It’s This Week in Bourbon for February 14th, 2025. Kentucky Distillers’ Association is proud to welcome more than a dozen new experiences to its Kentucky Bourbon Trail, Jack Daniel’s has reported a partial collapse of a whiskey warehouse, and Green River launches of their Kentucky Straight Wheated Single Barrel Bourbon.

Show Notes:

• The Kentucky Bourbon Trail expands to 60 destinations across 27 Kentucky counties
• Green River Whiskey sponsors No. 44 Chevrolet for J.J. Yeley’s 2025 Daytona 500 qualifiers
• Jack Daniel Distillery reports partial collapse of warehouse 2-15, impacting whiskey barrels
• IWSR forecasts 20% growth in global e-commerce alcohol sales, reaching $36B by 2028
• Sazerac launches California wildfire relief fundraiser featuring rare Pappy Van Winkle auction
• Big Easy Spirits debuts Big Easy Whiskey, a 5-year bourbon mash infused with botanicals
• Blue Note Bourbon releases Special Reserve Straight Bourbon, a 10-cask blend at 116.3 proof
• Virginia Distillery Co. unveils Sexual Chocolate Stout Cask Finish American Single Malt
• Green River launches limited Kentucky Straight Wheated Single Barrel Bourbon at barrel proof
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It’s This Week in Bourbon for February 7th, 2025. Diageo has announced it will close its bottling operation at the Stitzel-Weller Distillery, A court settles the argument on who gets to say they were the first African American owned bourbon distillery in Kentucky, and Heaven Hill announces the release of Heaven Hill Heritage Collection 19-Year-Old Kentucky Straight Wheat Whiskey

Show Notes:

• Diageo to close Stitzel-Weller bottling operation in April, relocating jobs and production
• Diageo announces $415M manufacturing and warehousing facility in Alabama, opening 2025
• Castle & Key completes Phase 1 of solar energy project, investing $2M in sustainability
• Court rules in favor of Fresh Bourbon in dispute over first Black-owned distillery in Kentucky
• World Whiskey Society launches Green Code Bourbon in eco-friendly packaging for $49.99
• Heaven Hill unveils 19-Year-Old Wheat Whiskey in Heritage Collection at $299.99
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It’s This Week in Bourbon for January 31st, 2025. WhistlePig will open a spot in downtown Louisville, Kentucky Artisan Distillery unveils its new Clubhouse Barrel Tasting Experience, and Michter’s announced Bomberger’s PFG.

Show Notes:

• WhistlePig Whiskey to open PiggyBank tasting bar in historic Louisville bank building
• Sammi Katz and Olivia McGiff release Spirited Women, celebrating 55 women in spirits
• The Bar at Willett named a James Beard Award semifinalist for Outstanding Bar
• Kentucky Bourbon Trail wins Best of Business award for innovative brand refresh
• Kentucky Artisan Distillery launches Clubhouse Barrel Tasting Experience on January 31
• Knob Creek partners with Eli Manning for limited-edition 2025 Bold Pick Single Barrel Bourbon
• Penelope Bourbon adds Wheated Bourbon to its Core Series, launching nationwide in February
• Buffalo Trace unveils Experimental Collection whiskey infused with hops, aged 11+ years
• Bomberger’s PFG Kentucky Straight Bourbon debuts with double-barrel finishing at 100.2 proof
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It’s This Week in Bourbon for January 24th, 2025. Rebel Bourbon Takes it’s spot in NASCAR, Penelope launches a 17yr light whiskey, and Buffalo Trace Distillery has unveiled the second edition of its Prohibition Collection.

Show Notes:

• An Austin-based distillery wins trademark lawsuit against Landry’s Inc. over shared name
• Woodford Reserve bottles gifted at Donald Trump’s inauguration as the 47th US president
• Ontario Premier Doug Ford threatens to ban US bourbon if tariffs are imposed on Canada
• Rebel Bourbon partners with NASCAR champion Kyle Busch as official sponsor for 2025
• Penelope Bourbon releases 17-year-aged American Light Whiskey distilled at 189 proof
• Staghorn relaunches All Nations Kentucky Straight Bourbon with a $39.99 SRP
• Log Still Distillery crafts America’s 47 to celebrate the 47th Presidential Inaugural Ball
• New Riff Balboa Rye returns with heirloom grain mash bill at 100 proof for $54.99
• Laws Whiskey House debuts SUPER WHEATER high-wheat bourbon for $129.99
• Buffalo Trace releases Prohibition Collection #2 featuring five historic whiskey recreations
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It’s This Week in Bourbon for January 17th, 2025. Brown-Forman makes sweeping cuts across the organization and closes its cooperage, The TTB authorizes 13 new additional standard bottle sizes, and Woodford double double oak makes a national debut.

Show Notes:

• Brown-Forman restructures leadership and operations for $70M cost savings
• Rebecca Jago departs The Last Drop Distillers after 10+ years
• TTB expands standards of fill for wine and spirits containers
• Landry’s Inc. files trademark infringement lawsuit against Landry Distillery
• Kentucky corn farmers receive $2.8M initiative for regenerative practices
• Silverbelly Whiskey welcomes Mattie Jackson as Master Blender
• Heritage Distilling launches IPO and embraces Bitcoin for payments
• Yellowstone Bourbon named official partner of Ragnar Relay 2025
• InvestBev and Saga Spirits partner on 8-figure barrel financing deal
• Scottish Minister highlights whisky trade importance to US President Trump
• Raconteur Rye launches Miz Kiss Batch 3 featuring Mizunara finish
• Woodford Reserve Double Double Oaked Bourbon goes national at $199.99
• Old Forester releases 1910 Extra Old limited edition for $65
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It’s This Week in Bourbon for January 10th, 2025. Redwood Empire Whiskey acquires Savage & Cooke distillery, Glencairn has taken legal action, and Old Forester 1924 is returning to shelves for a second year.

Show Notes:

• InvestBev Credit & Rare Character Whiskey
• Redwood Empire Acquires Savage & Cooke
• Glencairn Legal Action
• Give 270 Charity Raffle
• Fireball Flo Turns 106
• Log Still Trinity Blend
• WhistlePig Alcohol-Free Cocktail
• October London Bourbon Collaboration with Mr. and Mrs. Bourbon
• Jack Daniel’s Distillery Series #14
• Old Forester 1924 Returns
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Bourbon Pursuit’s year-end wrap-up with our Whiskeys of they Year and plans for 2025.

Show Notes:

• Year-End Reflections
• Podcast Highlights
• New Studio Excitement
• Pursuit Spirits Vision
• Anticipating PursuitPalooza
• Distillery Visits and Experiences
• Looking Ahead to 2025
• Membership and Engagement Plans
• Whiskeys of the Year
• Closing Thoughts and Cheers
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It’s This Week in Bourbon for December 20th, 2024. More barrel lending programs are becoming available, The Federal Trade Commission and Southern Wine & Glaziers are headed to court, Heaven Hill releases the Fall 2024 edition of Old Fitzgerald.

Show Notes:

• Bardstown Bourbon Company and Brindiamo Group launch an exclusive barrel leasing program
• Whiskey House and Whiskey Capital partner to provide non-dilutive, barrel-backed financing solutions for whiskey brands
• Jim Beam launches the Beam Private Barrel Club
• The FTC sues Southern Glazer’s for alleged anticompetitive pricing practices
• Balance Distilling Company resurrects the historic Mammoth Cave Bourbon brand
• Nordic Bourbon Company introduces direct-to-consumer shipping for American whiskey in Europe
• Fred Minnick hosts a top-tier whiskey and music event during Super Bowl week
• The TTB officially recognizes the American Single Malt Whiskey category
• Old Forester 117 Series Warehouse I
• Hidden Barn Series One Slow Fade
• Pendleton 1910 Bourbon
• Oakley Spirits 20-Year Bourbon
• High West & Casa Noble Partnership
• Town Branch Single Malt Archive Series
• Old Fitzgerald Fall 2024 Release
• Woodford Reserve Batch Proof
• Chattanooga Whiskey Vault Series Return
• Penelope Bourbon Havana
• Van Winkle Whiskey Collection 2024
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It’s This Week in Bourbon for December 6th, 2024. Stoli Group and Kentucky Owl file for Chapter 11 bankruptcy, signaling shifts in the whiskey landscape. Ohio proposes a bourbon flipping bill, stirring debate among consumers. Hosts Kenny and Ryan share holiday reflections and discuss Jack Daniels’ Barrel Tree Sale for service members. New Riff’s bottled in bond is named Whiskey of the Year, while Elijah Craig unveils the festive Craignog cocktail kit. Highlights also include Booker’s Bourbon “Jimmy’s Batch” honoring industry legends and Bakta Spirits’ Bakta 2005, which raises skepticism with its marketing. Tune in for more bourbon news and discussions next week!

Show Notes:

• Ohio Bill Targets Bourbon “Flippers” with Open-Bottle Rule
• Jack Daniel’s Barrel Tree Sale Supports Military Families
• New Riff Bourbon Wins Whisky Exchange’s 2025 Award
• Ken Lewis Elected Kentucky Distillers’ Association Chair
• Stoli Group (USA) Files for Chapter 11 Bankruptcy
• Woodford Reserve Debuts Limited-Edition Chocolate Bourbon Bar
• McDonald’s Offers Beer in Select International Locations
• Watch Hill Whiskey Releases 20-Year Bourbon Batch 02
• Blue Run Spirits Releases Ember
• Preservation Distillery Launches Wheated Pot Distilled Bourbon
• Elijah Craig Introduces “Craig Nog” Eggnog Cocktail Kit
• Booker’s Bourbon Honors Jimmy Russell with 2024-04 Batch
• BHAKTA Launches Rare 2005 Bourbon at $1000
• Support this podcast on Patreon