Eddie Russell, Master Distiller at Wild Turkey, joins the show to discuss growing up around the distillery, apprenticeship, and what tradition has taught him about the business.

Show Notes:

• Talk about your childhood. What was your upbringing like?
• What sports did you play?
• You were also going to play college ball at one point
• How did you get roped into this operation?
• In 2015 you were named Master Distiller here at Wild Turkey. Talk about your job now.
• Did your formal education prepare you for being a Master Distiller?
• What are some of the biggest lessons your father taught you?
• What was life like before the bourbon craze?
• Do you and your dad have the same flavor pallet?
• Your dad has said time and time again he’s hard-headed and old fashioned. What are some of the traditions here at Wild Turkey you intend on keeping?
• Do you feel a sense of pressure?
• From Erik Hasselgärde on Facebook: Bourbon is rooted in tradition, some from 200 years ago, some from 50. What are they learning about bourbon today, that they hope to pass on to future bourbon producers?
• From Ryan Oberleitner: Why has their entry proof been raised over the years? What affect do they think that has had?
• Do you plan on bring the 13yr age stated export here stateside?
• From Jack Johnson on Facebook: When they reach 100 years (total together) as Master Distillers (which will occur in less than 18 months), can we expect some outstanding special editions?
• From- Will T @iamwillt: Can we please get age and warehouse info on private and single barrels? It would give us reason to buy multiples.
• What’s one thing that annoys you in the bourbon industry?
• Do the ladies pay attention to you when Matthew McConaughey is around?
• Last year you all came out with Russells Reserve 1998. Talk about that release because I’m mad at myself I didn’t drop the money on it and people are raving it’s one of the best things to come out of Wild Turkey
• What’s next for Eddie Russell?